Pizza Time

Posted on Nov 27, 2013 in Music Video, Soundtrack

EDC recently teamed-up with the forward thinking Dutch agency ENERGIZE to put a new twist on frozen pizza.

Frozen pizza is nothing new in the west, but here in China it’s a new phenomenon. DR. OETKER frozen pizza’s needed a  un-conventional approach to engage  Chinese youth.

What resulted was a viral music video of course.

The video has already been viewed over 532,000 times within the first few days of its release.

中国的朋友们请看: YOUKU

Best enjoyed when totally comfortable from PizzaBox on Vimeo.